Thursday, March 27, 2014

Week 7, Social Media Use is Soaring- and Technology and Internet Readings, Questions


Social Media Use is Soaring—Tine to Reconsider Your 2013 Strategy

·      What did you learn about the growing trends in the use of social media?
S - More people are connecting and actively participating in social networking and the internet because of mobile apps. 85% increase in people's time using the internet than the prior year.  The social media sites that involve more creative, interactive mediums have higher levels of audience participation as well.

·      What takeaways do you see from the data?
     -A vast majority of the population access the internet through their mobile phones. This phenomenon shows that mobile apps and the use of mobile devices are driving social networking and internet usage. 

Technology & Internet:  10 Social Media Tips Every Business Needs to Know

·      How does business uses social media?
   - Social media is used as a place to be seen by its target audience.

·      Where you surprised by what “social media is NOT?”
   - I was not surprised by what "social media is not," because the goal is business and its use in social media is to gain an audience and maintain it by selling their brand, ideas, and values.

·      Describe some of the things that “social media IS.”
   - Social media is the fastest growing form of internet use. People use social media to find others who share their similar interests and to find people to do business with. It is also a place for things to be seen by others, potential patrons, or other businesses. And most importantly, it is a free medium so people will always be inclined to use it.

·      What are the takeaways for business from this article?
   - Businesses work hard to utilize social media sites in fun and creative ways to attract viewers and gain supporters whether through followers, likes, retweets, or buyers. 

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